Strava today unveiled a new look for its mobile app, as part of a series of changes that will be coming throughout this year 2021 mainly to premium users of the platform.
But today's changes are to the application, and therefore affect all types of users. The menus are reorganized, the layout changes, and functions that were once available in one place are now available in another.
The new sections of the application will be:
- Activity recording
- Your profile
This is the screen we see when we access the application. Currently 1TP10We can see other people's activities mixed with our own workouts. At the top 1TP10We could switch between those we follow, our workouts and club activities.
Now on that main screen you will only have the workouts of those you follow, without being mixed with your activities and with more space on the screen (because the top bar has been removed).
The second bottom button gets a major change because until now it was a little bit like a storage room, that place where Strava put things that it didn't know where else to put.
The Explore menu was not too tidy and mixed challenges with segments and clubs. Or photos of friends. Or activity from a year ago.
Now we will have a specific map section where poder create routes or explore segments, nothing else.
Nothing has changed here, everything remains exactly the same, including the possibility of pairing an external pulse sensor again, something that was deactivated for a while.
The fourth tab of the application shows the community members with whom we are connected through clubs, available challenges and ongoing challenges.
Finally we have a single user profile tab, simplifying from the two that existed until now (profile plus training).
In this section you will find your activities, training progress and profile settings.
The future of Strava
As I said at the beginning, these are small changes in the application, not only to better organize where to find each of the things but also to be prepared for more features that will be announced soon (and of which I can't comment at the moment).
Strava has had a very significant growth throughout 2020, as indicated in the presentation more than 2 million new users per month. Logically we don't know how many of those users are paid and how many are free. But what I think they have understood is that to move users to the subscription model it is necessary to offer new incentives instead of removing features for free users.
Not that some of the features that were cut months ago are coming back, but the features they are preparing are certainly focused on providing a better user experience and making the platform more than just a library of your workouts and those of your friends, and making it more social.
So more news soon... thanks for reading!